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RECAP: Ben Hogan Golf Live R&D Chat! May 29th @ 2pm ET / 11am PT!


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Ben Hogan has had a big start to 2019 with tons of great new products! In order to get all the information you need on the new year, we will have Ben Hogan live in the forum answering all your questions! New drivers, fairway woods, irons, putters, and wedges are all open for discussion and they are ready to tackle your most technical questions! Ben Hogan will be live in the forum on Wednesday, May 29th at 2pm ET / 11am PT so ask your questions now and we will see you at the chat!

 

**Bonus Giveaway!**

The winner of the Ben Hogan GS53 Driver is....

 

@Signer

 

Thank you to everyone who participated in the chat!

 

 

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  • 2 weeks later...

The direct to consumer model is an interesting concept in the golf world. What was the impetus for going this direction? Also, golf club feel, looks, performance is so subjective, do you feel you are at a disadvantage compared to other club makers that have a presence in retail? Your website indicates one can demo a club for a 20 dollar fee (cover shipping both ways). This is a bit harder to swallow vs. just going to a store and trying multiple clubs for free.

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Any new DBM offerings in the future? I have visions in my head of a blended set of the Ft Worths and the PTX Pros in black...

Driver:  TSi3 10* w/ AD IZ 7X 

Fairway: TSi2 14.25* w/ AD IZ 7X 

Hybrid | Utility: TSi2 19* w/ AD IZ 95x | P790 UDI w/ KBS PGI 100

Irons: P7 Combo (790 4i, 770 5-7i, MC 8-p)

Wedges: SM7 52 F, 58 M w/ Modus 125S

Putter:  California Hollywood 34" Circle H

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Which iron sets would blend together best to make a combo set, and have you considered offering combo sets?

Titleist TSr4 10.0*  Mitsubishi WB 63 tx  
TaylorMade BRNR Mini 13.5* Kai'li white- tx
Srixon ZX5 (4-6) ZX7 (7-pw) KBS tour 130-x
Mizuno T20 51* TT x-100

Callaway Full Toe 54*, 60* TT x-100
Callaway PM Grind 64*
Toulon First Run Las Vegas DB

Pro V1

 

 

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I have to say that your brand has straight up surprised me this year so far. Your flagship Ft. Worths have always looked amazing. But, the addition of the PTx Pro is fantastic. Such a classic looking iron with so much tech built in. It's hard to believe that it's about half the cost as the big OEM sets that compare.

 

My question is this. The big brands use the feedback from their tour staff as a marketing tool. They push new model after new model claiming that it has the feedback from their stable of tour players. In a direct to consumer market with no tour presence, how do you put prrof if concept to playability? Do you have a stable of low index players or a testing panel that you run these designs by before going to full production?

Cobra LTDx LS 10.5* w/Kai'Li 70TX
Ping G430 Max 15* w/OG Ventus Blue 7X
Titleist TSR2 7w w/Ventus Red TR 8X
Cobra King CB 4-PW w/KBS $Taper
Bettinardi BB1 w/UST Mamiya All-In Graphite 
Mizuno Copper T22 52, 56, 60 w/MCA MMT 125TX Wedge Shafts
TP5, Z Star XV, CSXLS

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Awhile back, I thought Ben Hogan equipment was closing the doors but it was revived. I would be very interested in knowing how you guys pushed through and started cranking out all the great looking wedges, irons, and drivers? I’m impressed with the look of all the equipment but unfortunately I have not had a chance to play Ben Hogan equipment.

 

Everybody loves a revival story.

 

 

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This is a question that is more to do with forum comments I read. When it comes to RH-only offerings, what are the difficulties in making clubs like the Ft. Worths in LH? Is it simply not enough anticipated sales to justify the creation of LH forging dies? It seems like in the days of CAD programs, mirroring into a LH wouldn't be all that difficult.

 

 

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I have a regular playing companion who has several Ben Hogan wedges in his bag and he raves about them, so I have seen how the “new and improved” BH model works, and BH is certainly on my list to try when it comes time for me to jump back in to the iron/wedge market. For those players who haven’t had the opportunity to see or put hands on your product, how do you raise brand awareness in such a competitive market? Keep up the good work!

 

Edited to add: one of the coolest design features of the new driver is the return of the classic Speed Slot. Can you tell us more about both the design principles behind that unique feature and the process through which you decided to incorporate it?

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How does the feel of the PTx irons compare to the fort worth irons? What sort of testing is done to maintain a nice solid sound and feel?

Thank you!

Titleist TSi2 10, Fujikura Ventus Blue Velocore 6X, 45"

Titleist TSi2 16.5, Fujikura Ventus Red Velocore 7X, 43"

TaylorMade GAPR Mid 4, KBS

Titleist T100S, KBS C-Taper S+ 5-PW

Titleist SM8, 50F, 54S, 60D, TT S400 Custom 

Scotty Cameron Phantom X12, 35", Stability Tour


[url="https://www.instagram.com/dnice262626/"]https://www.instagram.com/dnice262626/[/url]

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Now that the Ben Hogan line has extended to fill 14 club bags, are there any plans to make a move into the ball market and produce premium level balls at a more affordable price such as companies like Snell?

G430 LST 9 Matrix 50M4 R Black Tie

BRNR Mini 11.5 Midr Proto 65R*

Epic Speed 16.5 4w 21 7w IM10 60 5.5*

Apex UW 2021 17 Smoke Black RDX 70 5.5*

Stealth DHY 17 20 23 AV Raw Blue 70R*

TSR2 21 & 24 AV Raw Blue 75R*

T350 6-48 AMT Red R300

RTX Full Face Black 54 60 KBS Hi Rev 2 115

Odyssey White Hot OG 7 CH 34in SS Pistol 1.0

Srixon  Star XV

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Hi,

Love the Ben Hogan line up. I've actually had all of your irons at one time and now playing the Ptx Pro irons. Great clubs!! The following is from a write up on the Ptx Pro irons in a Not allowed because of spam article in April.

"And Hogan isn’t done this spring. White says you can expect a specific progressive/combo iron set sooner rather than later. Instead of cobbling existing irons into a hodgepodge, White says the combo set will be specifically designed as a unified irons package. "

Can you give us any info on this progressive/iron set? I'm real curious.

Thanks

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Thank you BH and GolfWRX, been a long time player of the Ft Worth, a friend of mine gave me a set, and cant seem to kick them out my bag. Very interested in the Driver hosel, its been mentioned that you can adjust loft, without adjusting the grip. Which i think is amazing, how did you come up with this solution, and have you noticed any type of performance gain/loss?

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Love Ben Hogan golf. Have filled my bag with your recent offerings. As a fan, I’d love to see possible product roadmap. I know this is a long shot but as someone who bought the FE15 and the PTx, I know I would have been better off with the PTx. Keep making awesome stuff!!! Also, thanks for posting some videos of the new equipment in the hands of pros and others talking through the features of the new clubs. So helpful to see it in action!!!

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Love the approach BH Golf has used to make a comeback in the golf equipment industry. I had a question about wedges. How does the current set up and specs of your wedges account for the lack of options when it comes to bounce customization? Also, as someone who just got fitted for irons, do you plan to hold future fitting events to make sure customers choose the correct specs when shopping for new clubs? I’m very interested in the new driver release too!

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> @knudson81 said:

> Ask your questions now!

 

So golf helped me get out of a dark time of my life and I fell in love so much with it that I started designing my own equipment as a little hobby to keep myself creative any advice on what to do with my designs should I try to turn them into a reality? I also love your business model and I actually think about acquiring Ben Hogan Irons Wedges and Putter which ones are the best for beginners who want to become scratch players and receive a sponsors exemption for the Mayakoba Classic before they turn 30

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