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Non-Mainstream Golf Brands


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The golf world is flooded with Adidas/Nike/Under Armour/Footjoy/Puma/Oakley and other brands sold at big retailers like Golf Galaxy. But I often find myself wanting something different, and I like to support the start-ups and makers out there.

On these forums there is often chatter about these lesser known companies on a one-off basis. A Criquet shirt here, a Seamus headcover there. But I struggled to find a thread with everyone’s favorite non-mainstream brands all in one place (apologies if I missed it). So here goes with a list of brands I have bookmarked over the years. Some are golf-specific, others are not.

Please add others that you like or simply know about, so that we may be exposed to their goods and support their businesses. Cheers!ApparelAsher – quality gloves (with some color), fairly traditional clothingBald Head Blues – resort/country club vibe (like a Vineyard Vines or Southern Marsh)Bad Birdie – crazy print polos. If a bachelor party was a golf brand.B. Draddy – traditional golf vibeBirds of Condor – Aussie brand with surf and music inspirationBonobos – yeah they are owned by Walmart but their golf stuff is pretty good. Mix of solids and fun.Bunker Mentality – UK-based, colorfulCastore – luxury performance itemsCriquet – casual polos, 80s vibe. If Seve started a shirt company.Cross Sportswear – Euro brand, mostly outerwear and rain gear, polosCVRD – relaxed gear for the relaxed golferDevereux – fun yet understatedDunning – traditionalEast Side Golf – small line of “city”-inspired clothingEuforeia Golf – lifestyle line, trendy/colorfulFade Golf n Stuff – casual vibeGalvin Green – slightly edgy, first known for rainwearG/Fore – edgier cuts, colorful and aggressive styling (owned by Peter Millar)Greyson – former RLX designer, fashion-forward Golf Gods – pretty wildGolfer’s Journal – not just a magazine, t-shirts, pullovers, and accessories tooHolderness & Bourne – country club vibeJohnnie-O – traditional performance looks with coastal feel (not specifically a golf brand)Kjus – traditional styling, popular rainwear (now owned by Acushnet)Linksoul – California chillMacade – modern fitsMalbon – streetwear aesthetic, trendyMatte Grey – refined second brand from Travis Mathew founderMizzen & Main – started with stretchy dress shirts, now does Mickelson’s polosMyles Apparel – athletic brand with pants for golfNo Laying Up – gear from this popular YouTube groupThe Normal Brand – casual clothing brand that recently added performance polosOlivers – shorts that can be used for golf (athletic brand)Palm – gloves, towels, hats, shirtsPlay Well – small line of hatsPsycho Bunny – colorful, trendyRadda – relaxed, rugby-style looksRadry – funky golf-inspired t-shirts, hats, accessoriesRandom Golf Club – items from Skratch TV’s Erik Anders LangRedvanly – golf and activeRhoback – country club (but younger) vibeRhone – workout brand with golf shorts, pants, and polos (similar to lululemon)State Apparel – made in CaliforniaStitch – started with bags, now has clothingStraight Down – mix of traditional and not-too-crazy non-traditionalSugarloaf Social Club – random items, sells out quicklySwannies – “Life’s a party, dress for it”Tasc Performance – bamboo performance fabrics (not specifically a golf brand)Tillinger – back to basics polosTrap Golf – artsy golfwear streetwearVice – not just balls anymoreWaggle Golf – whimsical polos, hats.William Murray – dress like BillU Suck at Golf – doesn’t take things too seriously; shirts, headcovers, hats, ball markers

ShoesRoyal AlbartrossTomo GolfTrue Linkswear

HeadcoversDormie WorkshopFore EweSeamusSunfish Sales

Lifestyle & AccessoriesBirdicorn – divot tools and ball markersBubba Whips – premium wood alignment sticksThe Fried Egg – more of a news site, but underground following with course photos and some apparelJones – bagsLeus - towelsLie and Loft – golf-inspired artwork and home goods RetailersFairway Styles – several brands listed above plus the regularsOrigin Golf – trendier brands and itemsTrendygolf – several brands listed above plus the regulars

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love reigning champ!! if there is anything ive ever owned where I can say the price reflects the quality, its Reigning Champ. you are not paying for a name!!

 

Ive got 8 hoodies, 5 sweats, and a few sweat shorts

TM Qi10 9* ... KBS TD Serape 60x

TM Stealth 2+ 4w ... KBS TD Rainbow 70x

TM Stealth 2+ 6w*... KBS TD Rainbow 80x

Titleist 5h 23* C1 ... KBS Proto 105 S+

Mizuno Pro 243 5 - P ... KBS TGI 110

TM MG4 50 S, 56 LB, 60 TW... KBS $-Taper 130x

Greyson x Bettinardi SS3 and QB6

 

TaylorMade TP5x

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Fenix Xcell based out of Thailand and have great gear with an Asian twist. I absolutely love all the vivid colors and options especially from their previous collections. They also have a U.S. based collection that may suit others.

Cross Sportswear based out of Sweden and have so really nice gear and a rarity which is water proof trousers that look exactly like slacks.

Antigua polos are nice quality and have some good designs.

Druh has really good gear...pricey but still nice stuff.

Retailer:

Function 18 has quite a bit of your higher end apparel all in one place. I start there and then go to each website individually to see what else they have available.

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Check out Pioneer Golf Co, Canadian headcover brand. Make some awesome covers and valuables pouches, starting to release some branded apparel. Prices are super fair and if your in the US, they'll be a steal.

TM SIM Max 9*  Tensei blue AV 65-S

Mizuno ST180 3w 15* Tensei blue-S

Cobra BioCell 5w 19* Matrix RedTie-S

Ping G30 4h 22* TFC 419-R

Taylormade R-11 5-PW KBS Tour 90-S

Cleveland CBX 52* 58* DG 115-W

Mannkrafted rebar Rattler 

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Bluegrass Fairway for headcovers, valuables pouches and scorecard holders.

Titleist TS3 10.5° w/ Tensei AV 55 Stiff
Titleist TS2 16.5° w/ Tensei AV 65 Stiff
Titleist TS2 21° w/ Tensei AV 75 Stiff
Titleist U510 23° w/ Tensei Blue AM2 Stiff
Titleist 714 AP2 5-9 w/ XP 95 S300
Vokey SM8 46°, 50°, 54°, 60° w/ XP 95 S300
Scotty Cameron California Del Mar 34"

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