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TENSEI AV Raw?


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June 17th is release date for MCA Golf dealers.

PING G430 LST 10.5° | DIAMANA GT 60X

COBRA DARKSPEED X 3HF 16.5° | HZRDUS BLACK 70X

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ODYSSEY TRI-HOT 5K SEVEN DB

SRIXON Z-STAR DIAMOND 

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That's beautiful, Greg! I hope to test it at some point.

Titleist TSi3 10* (at 9.25*) w/ Tour AD DI 6X 
Titleist TSR2 15* w/ Tour AD MJ 8X
Titleist TSR2 18* Hybrid w/ Fuji Atmos Blue Tour Spec 8X

Mizuno MP Fli-Hi 3 iron w/ KBS Tour V S HS'd
Titleist 716CB 4-P w/ DG AMT TI X100 SS'd
Vokey SM7 Slate Blue 54.10 (1* strong) and 58.08 with Onyx DGTI S400
PING PLD DS72 34.5"

2021 ProV1 or Left Dash ProV1x (or random other tour quality balls LOL)

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Quick review,

Orange is very similar to the CK orange but with a smaller butt diameter, went with the 65TX this time as it is 70grams, about 1 less wrap of tape under the grip to get the same size as well, which is nice for my small hands.

Overall feel its very very similar but maybe a little stiffer. Came out 2-3 CPM stiffer than the CK 70 TX tipped the same 1"

Shaft really doesn't want to go left on me which is great and the new butt end look is great, not distracting at all.

Only thing I wish was that they put the MR70 and Tungsten logos on the TX flexes to show the difference.

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ForTourUseOnly's WITB

Titleist TSR3 9 w/ Mitsubishi Chemical Tensei 1K Pro Orange 60 TX

Titleist TSR2+ 14.5 w/ Mitsubishi Chemical Tensei 1K Pro Orange 80 TX

Titleist TSR1 20 w/ Mitsubishi Chemical Tensei CK Pro Orange 100HY TX

Titleist T200U 2i - 19° w/ Mitsubishi Chemical MMT UT Utility Iron 105 TX

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Vokey SM9 47F, 51.5F, 56S, 60.05T w/ True Temper Dynamic Gold Tour Issue

Scotty Cameron Fastback TFB-1.5 T22 Tour

 

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Seems to be that way. The new AV Raw shafts I am seeing for sale online have a $249 price point for the R/S/X flexes and $359 for the TX flex. Seems that we are doing the "TX flex is the premium version" song and dance again.

Titleist TSi3 9* Tensei AV White 65TX 2.0 // Taylormade SIM 9* Ventus TR Blue 6TX
Taylormade Stealth+ 16.5* Ventus Black 8x // Taylormade SIM Ti V2 16.5* Ventus TR Blue 7X
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Vokey SM6 58* Oil Can Low Bounce K-Grind Brunswick Precision Rifle FCM 7.0
Scotty Cameron Newport Tour Red Dot || Taylormade Spider X Navy Slant

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Based off the price point, does the AV Raw White replace the CK White? Is the CK Pro White still the premier shaft in this lineup?

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GAMER SETUP:

Callaway AiSmoke TD 8* @ 7* | Tour AD HD 7s 

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Titleist 58* @ 59* Vokey SM9 | Nippon Modus 120 S +1”

Scotty Cameron Phantom X 5.5 | 36" - 71* - 3.5*

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Different materials used in the TX models like MR70, Boron etc which is why the more expensive price point, still cheaper than CK Pro Orange was though

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ForTourUseOnly's WITB

Titleist TSR3 9 w/ Mitsubishi Chemical Tensei 1K Pro Orange 60 TX

Titleist TSR2+ 14.5 w/ Mitsubishi Chemical Tensei 1K Pro Orange 80 TX

Titleist TSR1 20 w/ Mitsubishi Chemical Tensei CK Pro Orange 100HY TX

Titleist T200U 2i - 19° w/ Mitsubishi Chemical MMT UT Utility Iron 105 TX

Titleist T150 4i, T100 5i-9i w/ True Temper Dynamic Gold Tour Issue X100

Vokey SM9 47F, 51.5F, 56S, 60.05T w/ True Temper Dynamic Gold Tour Issue

Scotty Cameron Fastback TFB-1.5 T22 Tour

 

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Its smaller forsure, the extreme butt end may be the same but where the kevlar was on the pro it actually got a bit bigger in the CK model where now it doesn't its about .020 less where the AV wrap is.

Some manufacturers have butt ends that are .640+ generally this is to stiffen up the shaft but not add cost as they don't need to go to a strong more expensive material.

ForTourUseOnly's WITB

Titleist TSR3 9 w/ Mitsubishi Chemical Tensei 1K Pro Orange 60 TX

Titleist TSR2+ 14.5 w/ Mitsubishi Chemical Tensei 1K Pro Orange 80 TX

Titleist TSR1 20 w/ Mitsubishi Chemical Tensei CK Pro Orange 100HY TX

Titleist T200U 2i - 19° w/ Mitsubishi Chemical MMT UT Utility Iron 105 TX

Titleist T150 4i, T100 5i-9i w/ True Temper Dynamic Gold Tour Issue X100

Vokey SM9 47F, 51.5F, 56S, 60.05T w/ True Temper Dynamic Gold Tour Issue

Scotty Cameron Fastback TFB-1.5 T22 Tour

 

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But they don't have MR70 or Tungsten or Boron in them by all accounts

Taylormade QI10LS 10.5 (@9.5) Fujikura Ventus Velocore Blue 6S (Testing Velocore + 6S)
Taylormade Stealth 2+ 15 (@14.50) Fujikura Motore Speeder 8.1S Tipped .5"
Callaway Apex "21" 19/3H Aldila Rogue Black TS95 Tipped .5"
Taylormade SLDR 4i DGSLS300S
Taylormade P750 7-PW P770 5i-6i DG AMT White S300
Taylormade MG2 52 DGTIS400, MG4TW 56/12 DGTIS400, & Tour Issued MG3 Hi Toe 60/09 DGTIS200 115
Scotty Cameron TeI3 Long Neck Newport 2 34" (34")
Bridgestone Tour B XS (Testing New TP5x)

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The TX flexes do thats why they are $100 more

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ForTourUseOnly's WITB

Titleist TSR3 9 w/ Mitsubishi Chemical Tensei 1K Pro Orange 60 TX

Titleist TSR2+ 14.5 w/ Mitsubishi Chemical Tensei 1K Pro Orange 80 TX

Titleist TSR1 20 w/ Mitsubishi Chemical Tensei CK Pro Orange 100HY TX

Titleist T200U 2i - 19° w/ Mitsubishi Chemical MMT UT Utility Iron 105 TX

Titleist T150 4i, T100 5i-9i w/ True Temper Dynamic Gold Tour Issue X100

Vokey SM9 47F, 51.5F, 56S, 60.05T w/ True Temper Dynamic Gold Tour Issue

Scotty Cameron Fastback TFB-1.5 T22 Tour

 

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It does slightly bother me though that it does look like a very concerted effort to continue blurring the lines between premium and OEM. It seems we're moving towards what is being done in the AV line in which there are no visual/graphic or documentation/literature differences between the two distinctly different shafts. Basically "Made for 2.0" in which your OEM shaft looks identical to the one the tour guy is playing, but it isn't. And on one hand it makes sense, the average joe doesn't need what the pro has, but on the other hand it feels deceptive in a way that outdoes the original "made for" approach. I guess all that matters at the end of the day is whether or not the product is made well and performs well, and it does seem that the today's cheaper OEM shaft is still a pretty high quality product, but I still can't help but feel a little sour about it.

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Titleist TSi3 9* Tensei AV White 65TX 2.0 // Taylormade SIM 9* Ventus TR Blue 6TX
Taylormade Stealth+ 16.5* Ventus Black 8x // Taylormade SIM Ti V2 16.5* Ventus TR Blue 7X
Callaway Apex UW 19* Ventus Black 8x // Srixon ZX Utility MKII 18* Graphite Design AD-IZ 95X
Callaway X-Forged Single Diamond 22* Nippon GOST Hybrid Tour X 
Bridgestone 
J40 DPC 4i-7i 24*- 35* Brunswick Precision Rifle FCM 7.0
Bridgestone J40 CB 8i-PW 39*- 48* Brunswick Precision Rifle FCM 7.0

Taylormade Milled Grind Raw 54* Brunswick Precision Rifle FCM 7.0
Vokey SM6 58* Oil Can Low Bounce K-Grind Brunswick Precision Rifle FCM 7.0
Scotty Cameron Newport Tour Red Dot || Taylormade Spider X Navy Slant

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Where is this documented? MCA's website doesn't mention any of these materials for the AV Raw. I feel like it would be well documented if it was used, for marketing sake.

Titleist TSi3 - TPO 70TX

Titleist 917 F2 16.5 - Diamana W 80X

Titleist 718 TMB 2 - MMT 105TX / TSi3 20 - TPW 100TX

Mizuno MP18 4-P - TTDG X100

Vokey SM9 50.12F, 56.12D - TTDG S400

Vokey SM8 60.08 M - TTDG S400

TaylorMade Tour Spider

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Kinda what I was complaining about above. The TX flexes were the prototypes that were being used on tour and now obviously the ones we are seeing Koepka/McIlory/Simpson put in play recently so I think it is just assumed they are using the same kinds of high end materials as the previous Tensei shafts. But you're right in that it isn't being specifically marketed, although that has been consistent thus far with any of the lines that have an OEM R/S/X flex and a premium TX flex such as the Diamana +PLUS series, +PLUS Limited, and Kuro Kage Dual Core. Yes I think it would be good for marketing on one hand, but on the other I think they are really trying to continue this blurring of the lines between the OEM and the premium. If the website blurb said "The TX flex features 40/46 ton premium carbon fiber and MR70/Boron reinforced whatever" then people some people would start asking "wait, what is in the other flexes then?".

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Titleist TSi3 9* Tensei AV White 65TX 2.0 // Taylormade SIM 9* Ventus TR Blue 6TX
Taylormade Stealth+ 16.5* Ventus Black 8x // Taylormade SIM Ti V2 16.5* Ventus TR Blue 7X
Callaway Apex UW 19* Ventus Black 8x // Srixon ZX Utility MKII 18* Graphite Design AD-IZ 95X
Callaway X-Forged Single Diamond 22* Nippon GOST Hybrid Tour X 
Bridgestone 
J40 DPC 4i-7i 24*- 35* Brunswick Precision Rifle FCM 7.0
Bridgestone J40 CB 8i-PW 39*- 48* Brunswick Precision Rifle FCM 7.0

Taylormade Milled Grind Raw 54* Brunswick Precision Rifle FCM 7.0
Vokey SM6 58* Oil Can Low Bounce K-Grind Brunswick Precision Rifle FCM 7.0
Scotty Cameron Newport Tour Red Dot || Taylormade Spider X Navy Slant

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