I end up buying a lot from GG and I was also miffed when I went into the new one by me for the first time and I couldn’t get launch and spin data anymore without a “fitting.” The associate hung with me for a minute so I could get about 10 quick swings worth of data before he turned it back off. It’s not enough of an issue for me to stop going there, but it seemed capricious. I wanted to see how that particular club/shaft did for me generally, I didn’t want to get fit into new clubs. I don’t mind paying for a fitting if that’s what I want (though I probably wouldn’t pay for one there- and not a knock on them I prefer to see actual ball flight).
it’s a change- so people are likely to be put off by that. It’s a business decision GG has made to drive more in-store fittings and they hope more new club sales. I suppose that’s their response to the tire kickers and guys who test there and buy online - if you need launch and spin data I need to get a paid fitting out of you. No more fitting yourself for clubs in the store and buying elsewhere. Can’t fault them there, though I don’t know that that particular rule is going to drive fittings and sales. Too bad there’s no way to know if anyone, when told of the policy, goes “oh ok let me sign up for a $99 fitting and plunk down on new clubs here.”
And on the flip side, if you lose foot traffic because ppl like OP don’t just drop into the store anymore to hit clubs, does that have a cost? they probably have no way of tracking that so we’ll never know. Interesting stuff