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Recap: LIVE Q&A with Adams Golf from Wed April 23, 2014


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Two great companies (Adams Golf and Southwest Airlines) created a unique partnership for the 2013 season where the Tour Staff carried co-branded bags as part of the "easy million" campaign. How successful was this campaign in increasing sales of the SUPER family of clubs for Adams and are you actively pursuing any "non-traditional" partnerships for future marketing campaigns?

I'd also be interested in the "most interesting" equipment request from a tour staff pro...

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Seeing I'm in a different time zone I will ask my question now. On the marketing side will Adams market their full range in Australia sometime soon. I ask because I am an Adams fan but have had to source most of my current bag from the USA. The launch lab driver which I use was never release here and the rest of my bag was either released 6-9 months after the states or in limited range. I know there is a market here as lots of my golfing friends love the look and feel of my clubs but it is just to hard for them to source them.

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What are going to be the advantages of the new XTD tour irons coming out this summer over the XTD forged? I have the XTD forged irons with RIP shafts and love them, so I need to be convinced that the XTD tour irons will be an upgrade. Keep up the good work!

Titleist TSR4 10* with Ventus TR Blue 60 Stiff untipped
Taylormade Stealth+ 3 wood with GD AD VR 6 stiff tipped 1/2”

Taylormade Stealth+ 5 wood with GD AD MJ 6 stiff untipped 

Srixon ZX utility 20* with Ventus Blue 8 stiff hybrid tipped 1/4”

Fourteen TB-7 5-P with Graphite Design Tour AD-95 stiff

Vokey SM8 Raw custom grind 47, 53.5, 59 with BGT ZNE 115 wedge shafts

Bettinardi BB2 DASS CU 

Srixon Z Star Diamond
Golf Pride Tour Velvet +1/64"
Ogio Silencer bag

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Having played Adams since 2006, I will say these irons (2014 XTDs) are out there in the styling category, compared to the original XTD irons. Why such a futuristic and goody look? Please don't tell me Taylor Made is trying to run off the Adams faithful. Please go back to the plain MB style with a couple different finish options for the players and OS models for the non players.

Where are the days of Adams making quality items for cheaper prices then the competitors for the same category level? Lets not start making junk to keep up with the jones and charge high prices for them.

JDM TMade SLDR set @ 11.5* w/Speeder 757
Adams Tour LS 15* w/DI7x
Adams Tour LS 19* w/DI8x & 23* 9031
Adams MB2 5-GW w/Black Nickle KBS Tour S
Machine M6 Inspirer
50*/54*/58* Satin Puglielli wedge kbs tourS
[url="http://www.golfwrx.com/forums/topic/910665-bennysupremes-first-witb/"]WITB Link[/url]

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Can you comment about the drop of LPGA players with Adams Golf? I would think that the extra distance and forgiveness of Adams golf clubs would be something that would strive on the LPGA, much as it has on the Champions Tour.

Thank you for taking the time to be here and answer our questions. Great video about us WRXers too!

TM Sim2 w/ Tensei CK White

TM Sim2 Titanium 15* w/ Diamana Kai'li
TM Sim2 3h w/ AXIVCore Green
TM P790 4i w/ HZRDUS Smoke
TM P7MC 5 - 8 w/ Project X LZ

TM P7MB 9 - PW w/ Project X LZ
TM MG 50 and 55 w/ Project X LZ

TM MG Hi-Toe 60 w/ Project X LZ
TM TP Balboa
TM TP5x Yellow

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Follow up question: How much longer is Adams contracted to endorse Big Break and do you plan to renew the contract once it is up?

TM Sim2 w/ Tensei CK White

TM Sim2 Titanium 15* w/ Diamana Kai'li
TM Sim2 3h w/ AXIVCore Green
TM P790 4i w/ HZRDUS Smoke
TM P7MC 5 - 8 w/ Project X LZ

TM P7MB 9 - PW w/ Project X LZ
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[quote name='HipCheck' timestamp='1397767912' post='9114093']
[attachment=2180163:golfwrx2.jpeg]

Join GolfWRX for a live chat with Adams Golf R&D and Marketing teams straight from Adams HQ in North Texas. Adams Golf is excited for the opportunity to have a no holds barred discussion regarding all things Adams Golf & owning the second shot. Ask them anything; nothing is off limits!

[b]Who Will Be Here:[/b][list]
[*]SR Director R&D: Justin Honea
[*]Engineering Manager, Hybrids & Irons: Justin Girard
[*]Design Engineer, Metalwoods: Alex Berger
[*]SVP Marketing: Scott Blevins
[*]Director Global Product Marketing: Michael Fox
[*]SR Director Marketing: Jeff Wood
[/list]
[b]Live Q&A Link:[/b]
This thread will be the live link.

[b]Giveaway:[/b]
15 GolfWRX members who have their questions answered will win brand new hybrids from Adams Pro series. Winners have the chance to choose from the Pro, Pro DHY or Pro Mini (stock shafts).

Can't make the chat? Go ahead and ask your questions below now!
[/quote]

I am a huge fan of adams, and in light of innovation I believe they have made some of the best new products on the market! Will TM continue to allow Adams engineers to use their current vision of new products, or will the TM engineers be taking over R&D? Also will Adams be marketed with TM products with similar life cycles, and will Adams have a tour department for special products and design?

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[quote name='AdamsGolf' timestamp='1397839925' post='9119645']
Adams Golf engineers and club designers had some fun reading mean opinions & comments about our new XTD Irons. We get a chance to respond Wednesday, April 23 at 12:00pm CST/ 1:00pm EST.

[media=]http://www.youtube.com/watch?feature=player_detailpage&v=j7lrJGdG6DQ[/media]
[/quote]What you need to worry about is getting exposure from the marquee players (Watson, Els, Bads, etc.) Talk is just talk until it's seen in the bags of the signature players.

@therealping

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Where do you see the club market moving? In other words, COR is maxed out and adjustability is the big item right now, what is the next major area of improvement?

Titleist TS3 9.5* w/ Diamana DF 60X
Titleist TS3 15* w/ Diamana ZF 70X
Titleist 913h 19* w/ Tensei Pro Blue
Titleist T100s 4-P w/ C-Taper Lite X
Titleist Vokey Raw 48, 54, 60 w/ S400
Scotty Cameron Tour Rat

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With all of the talk of being fit these days are there plans to establish more of a presence in retailers with Adams fitting carts. I live in Los Angeles and unfortunately know all of the stores and cannot remember ever seeing an Adams fitting cart. I love the XTD irons but will never be able to try them out without the light 90 gram shafts. Gentlemen it is time. Help us help you.

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When are you going to make some more Damascus putters?

Mizuno ST200G 9° / Aldila Synergy Black Proto 75-TX   
TC Callaway XHot 3DEEP 13° / Graphite Design DI-10 TX

TC Callaway X2Hot 5DEEP 18.5° bent to 17° / Fujikura Ventus Black 10x

Callaway X-Forged UT 21° / Fujikura Ventus Black 10-TX

Callaway X-Forged UT 25° / Nippon Super Peening Blue X hs1x 

Raw Mizuno MP-32 6-PW / Nippon Super Peening Blue X hs1x 

Titleist Vokey SM8 Black 50.08F / Nippon Super Peening Blue X Stage-stepped
Titleist Vokey SM8 Black 54.12D / Nippon Super Peening Blue X Stage-stepped

Titleist Vokey SM8 Black 58.14K / Nippon Super Peening Blue X Stage-stepped
Mizuno M-Craft I Blue Ion 365g / Stability Shaft

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Your driver comes standard with the Red Tie shaft a great shaft but in order to get the right flex Matrix offers the shaft in at least 4 flexes instead of the normal 3, they have a stiff regular that falls in between the R flex and the S flex. When I was fitted for the new. XTD Ti driver that SR flex is the one that would have best suited me but it is not available from Adams. Adams suggested that I tip an R flex shaft a 1/2 inch and it would be the same, so I did, but it was not even close. Does Adams plan to add the rest of the Red Tie shafts? I have been told it is a real Red Tie so I would think you would want to have all the flexes available.

Thanks
Jeff



[quote name='HipCheck' timestamp='1397767912' post='9114093']
[attachment=2180163:golfwrx2.jpeg]

Join GolfWRX for a live chat with Adams Golf R&D and Marketing teams straight from Adams HQ in North Texas. Adams Golf is excited for the opportunity to have a no holds barred discussion regarding all things Adams Golf & owning the second shot. Ask them anything; nothing is off limits!

[b]Who Will Be Here:[/b][list]
[*]SR Director R&D: Justin Honea
[*]Engineering Manager, Hybrids & Irons: Justin Girard
[*]Design Engineer, Metalwoods: Alex Berger
[*]SVP Marketing: Scott Blevins
[*]Director Global Product Marketing: Michael Fox
[*]SR Director Marketing: Jeff Wood
[/list]
[b]Live Q&A Link:[/b]
This thread will be the live link.

[b]Giveaway:[/b]
15 GolfWRX members who have their questions answered will win brand new hybrids from Adams Pro series. Winners have the chance to choose from the Pro, Pro DHY or Pro Mini (stock shafts).

Can't make the chat? Go ahead and ask your questions below now!
[/quote]

Driver Taylor Made Stealth 10.5
3 Wood Titleist TSi2
Titleist TSi2 3, 4, and 5
Irons Mizuno JPX 919 Hot Metal
Wedges Vokey SM9 50, 54, 58
Putter Scotty Special Select Flowback 5
Ball Prov1x

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Adams,

First off, as a lefty, thank you for continuing to offer all of your products in left-handed when other companies have made the decision not to do so. I prefer to support the companies who keep us lefties in mind.

On to my question: While many other companies (including parent company TaylorMade) have moved towards a progressively longer shaft length in their drivers, Adams has kept the stock length on their "players" driver at 45", including this year's XTD. What has factored into your decision to buck this trend in the market?

Thanks for taking the time to answer our questions, and keep up the good work!

DRIVER........Ping G400 Max 9*
FAIRWAY........Ping G410 14.5*
HYBRIDS........Ping G410 3H & 4H
IRONS........Titleist 716CB 5-P
WEDGES........Ping Glide 2.0 50* SS, 54* SS, 58* ES
PUTTER........Odyssey Protype #3 Custom
[url="http://www.golfwrx.com/forums/topic/955611-hawk3y3s-witb/"]WITB Link[/url]

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I've struggled for years to find a hybrid I really like. Mainly because most are to upright for me and I hook them. Are you able to order custom lie angles for the Idea Pro?
Thanks Zach

[color=#ff0000]Teaching out of Crystal Springs Golf Course[/color]<br /><br />Golf Digest Best Teachers In California 2005-2018<br /><br />Golf Digest Best Young Teachers In America 2007-2012<br /><br />[color=#0000ff]Head Men's Golf Coach Notre Dame de Namur [/color][color=#0000FF]University [/color]<br /><br />[color=#DAA520]My WITB[/color]<br /><br /><br /><br />[url="http://www.golfwrx.com/forums/topic/430688-zach-heussers-golf-clubs-putter-collection-and-man-cave-pics/"]http://www.golfwrx.c...-man-cave-pics/[/url]<br />@Zheusser on twitter

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I have a set of CB3's as backups for the last couple seasons (why is it SO hard to find a CB3 3 iron???), and they have regularly crept into the starter bag over that time. Not only are they performers, but some of the best looking irons now or then. Obviously, many here (myself included, and obviously noticed by you guys at Adams based on the hilarious video that's been making it's rounds here- well played, guys!) don't find the XTD's attractive at all. At what point in the design process does the balance between aesthetics and performance come into play? I realize that it is a slippery slope... make a gorgeous iron that doesn't perform well and you get the same ridicule as if you made the ugliest iron known to man that hits the ball high, straight, and far every time for everyone. Are concessions made in regards to looks versus performance, or is design based solely on performance?

**Driver:** TaylorMade SIM Max 9° **|** Ventus Black 7 Velocore **3wd:** Titleist TS2 15° (C1) **|** Diamana D+ LTD 70 **Hybrid:** Callaway Apex 18° **|** AD-DI 95 **Irons:** Mizuno MP 18 Fli Hi 4 iron **|** AD-DI 95**/** JPX 919 Forged 5-PW **|** Recoil 95 **Wedges:** Vokey SM8 raw 50°F (Handground S), 54°S, 58°M (Handground A) **|** DG Black Onyx **Putters:** Byron Morgan DH 89 WITB: https://forums.golfwrx.com/discussion/1505670/goirish17s-witb-updated-end-of-page-2#latest

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With regards to the tour staff of both Adams and TM, how lenient are the contracts for guys to crossover? Do you try to keep Adams guys mostly Adams clubs and TM the same, or are the clubs fair game so to speak?

Thx for taking the time to answer our questions!

[color=#000000][b]TM 2016 M2 10.5 w/KK Silver 60 S [/b][/color]
[color=#000000][b]TM 2016 M1 3(15) w/KK Black 70 S [/b][/color]
[b][color=#0000ff]TM Rescue 11 3(18) w/NVS Org Next Gen 85 S
Nike VPC 4-PW w/Nippon Modus Tour 120 Stiff[/color][/b]
[color=#000000][b]TM MG2 52 SB and 58 LB w/DGS200  [/b]
[b]TM Spider X Copper [/b][/color]
[b][color=#000000]TM TP5 Pix[/color][/b]

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