Is "scripted" outfits for touring pros THE MOST LAME THING EVER?

I get it: you're a touring professional with a nice clothing endorsement deal but do you have to follow every single marching order? This business of companies (Nike, Puma, Adidas, etc.) annoucing what their pros will be wearing a week in advance is just pathetic. Tiger and Nike have been doing this for years... all in an effort to get gullible wanna-be's to order more merch. (You think TW by himself came up with the idea of wearing all mock-turtles at the Masters? Ha! Blatant cash-grab.)

Reasons? 1) Nobody cares 2) Adult males can't pick out a shirt and slacks without help? 3) You really think I'm going to run out and buy an orange shirt because Fowler will be wearing (another) one?

Extra lame: golf websites who fall for the gimmick and shill for these companies by headling articles with "Here's what Billy Horschel will be wearing at the PGA." (Looking at YOU, Golfwrx!)

As someone who works in a creative field, I can appreciate any good design or combination of items. Not so much for the consumerism of it, but the idea of you have a canvass (a touring pro) and a medium in which to work (clothing, hat, ect) and you have to put it all together.

Yes.

> @BenSeattle said:

> I get it: you're a touring professional with a nice clothing endorsement deal but do you have to follow every single marching order? This business of companies (Nike, Puma, Adidas, etc.) annoucing what their pros will be wearing a week in advance is just pathetic. Tiger and Nike have been doing this for years... all in an effort to get gullible wanna-be's to order more merch. (You think TW by himself came up with the idea of wearing all mock-turtles at the Masters? Ha! Blatant cash-grab.)

> Reasons? 1) Nobody cares 2) Adult males can't pick out a shirt and slacks without help? 3) You really think I'm going to run out and buy an orange shirt because Fowler will be wearing (another) one?

> Extra lame: golf websites who fall for the gimmick and shill for these companies by headling articles with "Here's what Billy Horschel will be wearing at the PGA." (Looking at YOU, Golfwrx!)

Well, folks laughed at Nike when they gave Tiger Woods a 10 million dollar a year contract to start a golf club line, wear their brand and allowed him to start his own brand (the TW) ala Michael Jordan....I think Nike did OK. While the club line was a bust, half the golf world wears the NIKE brand. Nike even stuck with TW during his scandal....well played, good move NIKE!

> @ThinkingPlus said:

> Actually I think threads about scripted outfits for touring pros being lame is more lame, but then again maybe I am being too sensitive.

Yep, extra extra lame

Extra extra extra lame...saying "who cares" in a rant. Obviously you care!

No. But it's close.

Not really bothered by it or most things in life that don’t affect me in any way.

No.

But it can be if you make it that way.

I think it is great. Who knows what these guys would look like if left to their own devices.

Compared to the stuff the pros used to wear 10, 20, 30 years ago...everything is an improvement..even blade collars :wink:

I'd imagine the pros have a say in what they're wearing, so really it's just about putting stuff together in advance...a smart idea that lets you focus on golf and puts some extra coin in your pocket.

I'm cheap...so the only time I'm buying this stuff in on the clearance rack at the end of the season. Clearly, I'm not their target audience!

If you ran the business or collected a check for wearing those clothes you wouldn't think it was lame at all. It makes perfect sense and is a smart move. Maybe head over to the fashion section or your local shop to see just how effective it is and how it drives sales.

They would have to pay me to wear some of the nike stuff. The shoes from the Phoenix waste management shoes and today’s release, ick.

You obviously never saw Doug Sanders back in the day.

> @manku said:

> Compared to the stuff the pros used to wear 10, 20, 30 years ago...everything is an improvement..even blade collars :wink:

> I'd imagine the pros have a say in what they're wearing, so really it's just about putting stuff together in advance...a smart idea that lets you focus on golf and puts some extra coin in your pocket.

> I'm cheap...so the only time I'm buying this stuff in on the clearance rack at the end of the season. Clearly, I'm not their target audience!

Just note that everything you wear on the course today will look lame in 10-15 years. Time stops for no man.

Rickie Fowler’s today’s Doug Sanders

It certainly is right up there...

Lame. Weird. Etc..

> @BMC said:

> > @manku said:

> > Compared to the stuff the pros used to wear 10, 20, 30 years ago...everything is an improvement..even blade collars :wink:

> > I'd imagine the pros have a say in what they're wearing, so really it's just about putting stuff together in advance...a smart idea that lets you focus on golf and puts some extra coin in your pocket.

> > I'm cheap...so the only time I'm buying this stuff in on the clearance rack at the end of the season. Clearly, I'm not their target audience!

> Just note that everything you wear on the course today will look lame in 10-15 years. Time stops for no man.

>

Yup - those triple pleated trousers and forearm length polos were once de rigeur on tour

> @Bingo1976 said:

> > @BMC said:

> > > @manku said:

> > > Compared to the stuff the pros used to wear 10, 20, 30 years ago...everything is an improvement..even blade collars :wink:

> > > I'd imagine the pros have a say in what they're wearing, so really it's just about putting stuff together in advance...a smart idea that lets you focus on golf and puts some extra coin in your pocket.

> > > I'm cheap...so the only time I'm buying this stuff in on the clearance rack at the end of the season. Clearly, I'm not their target audience!

> > Just note that everything you wear on the course today will look lame in 10-15 years. Time stops for no man.

> >

>

> Yup - those triple pleated trousers and forearm length polos were once de rigeur on tour

That's right. I rocked it like a hurricane.

Great marketing actually

The

N

I

K

E

hats are so weak!!!

> @buckeyefl said:

> If you ran the business or collected a check for wearing those clothes you wouldn't think it was lame at all. It makes perfect sense and is a smart move. Maybe head over to the fashion section or your local shop to see just how effective it is and how it drives sales. >>

You're making my point, actually. Of COURSE it helps drive sales; that's the objective but _**does that make it right? **_ Is everything** about Selling, Revenue and Branding? Think about it... how pathetic is it that today's college-educated touring pro isn't even ALLOWED to pick his own outfit for a big event -- it's done by a "fashion co-ordinator" that the pro doesn't even know. Come on... do you think Arnie or Jack had someone pick their outfits a few weeks in advance? Doubtful.

I'm not questioning the obvious marketing aspects of "scripting" a series of outfits; I'm just saying that it's still freaking LAME. (As is the announcement of said outfits a week in advance.)

> @manku said:

> Compared to the stuff the pros used to wear 10, 20, 30 years ago...everything is an improvement..even blade collars :wink:

> I'd imagine the pros have a say in what they're wearing, so really it's just about putting stuff together in advance...a smart idea that lets you focus on golf and puts some extra coin in your pocket.

> I'm cheap...so the only time I'm buying this stuff in on the clearance rack at the end of the season. Clearly, I'm not their target audience!

I read a story a while back where the pros are highly involved in the scripting process. The folks with the company give suggestions but the final call is with the pro.

Doesn't get me excited but its just marketing perfectly designed for the social media age.

The Nike hats are cool IMO, their Augusta ones were great too but I seem to be in the minority here.

> @BenSeattle said:

> > @buckeyefl said:

> > If you ran the business or collected a check for wearing those clothes you wouldn't think it was lame at all. It makes perfect sense and is a smart move. Maybe head over to the fashion section or your local shop to see just how effective it is and how it drives sales. >>

>

> You're making my point, actually. Of COURSE it helps drive sales; that's the objective but _**does that make it right? **_ Is everything** about Selling, Revenue and Branding? Think about it... how pathetic is it that today's college-educated touring pro isn't even ALLOWED to pick his own outfit for a big event -- it's done by a "fashion co-ordinator" that the pro doesn't even know. Come on... do you think Arnie or Jack had someone pick their outfits a few weeks in advance? Doubtful.

> I'm not questioning the obvious marketing aspects of "scripting" a series of outfits; I'm just saying that it's still freaking LAME. (As is the announcement of said outfits a week in advance.)

https://www.golfdigest.com/story/masters-2019-i-got-wardrobe-scripted-for-a-major-and-my-head-is-still-spinning/amp

Is it lame? Yes and no in my opinion. I think having them all wear the same gear or same colour on any given day is naff.

Putting them out in new threads however is just good marketing. I agree, grown men can pick their own clothes and 99% of the time I don't bother a jot what someone on the TV is wearing but there have been a couple of times I can remember when I thought, that golf shirt looks pretty sweet. Google it, and then go find the model and order online.

The most lame thing ever? No.

Not much of a big deal to me. But I do understand that they’re making the golf business perform by doing so. I don’t buy the stuff they put out there a week in advance (well, maybe Ryder Cup....whole different story there for me), so I don’t feel confronted by the issue.

I wouldn't mind someone picking out a matching outfit for me every day. That they would then pay me seems a nice bonus.