PGA Tour implementing lucrative new bonus structure to reward the "needle movers"

[GrandStranded]

1 minute ago, bscinstnct said:

If engagement is measured by favorable vs unfavorable reaction 
 

Bryson gonna end up owing money

 

🤣

 

 

The irony of this is the whole thing is tailor made to line the pockets of a player like  Bryson. He’s going to be one of the biggest beneficiaries of it because of all the people who dislike him.

Funny how that works, huh?

[golfortennis]

3 minutes ago, Frankensteins Monster said:

I agree, booms. Take away their status. The NFL had it for decades and decades and should never have been given it in the first place.

 

This program isn't taking away money from any of the players who have absolutely no drawing power. The same insane purses will still be there. The same players who couldn't entertain a wet towel will still get their free checks for teeing it up in a WGC.

 

It is very simple. This is designed to bring in new viewers and reengage casual viewers, which is neither of us insignificant to the PGA Tour people we are.

 

The problem with that analogy though is that the only negative for the NFL was having to disclose salaries to people like Goodell.  Most of the money flows to the franchises, where it then goes through corporate taxation processes.  If it was so valuable, why did they give it up so easily?

 

BUt the Pga Tour is a different animal.  There aren't franchises to spread the money out to.  Maybe a little goes to the events themselves, but ultimately, it just piles up in the coffers.  Just like collegiate athletic departments, you have to spend a certain amount to maintain the illusion of not being for profit, so you have salaries go through the roof, massive headquarters on prime real estate, and idiotic proposals like this one.  

 

I would need to go back and read up, but I seem to recall there being something about the pension plan, though that would be affected by a change in status.  Something about how if they got sued, in the current status, the assets would be at risk, but it's not an easy thing to change status.  I could be commingling some things about it, but in no way am I disagreeing that the status needs to be removed.

 

BUt this isn't going to draw new viewers.  Why would Proctor and Gamble and other companies slash their digital advertising budgets if it worked?

[tungstenplug]

Maybe it will turn out to be a great idea

Edited April 22, 2021 by tungstenplug

[BlackDiamondPar5]

18 hours ago, PZero said:

This is really stupid.

 

"Their popularity in Google Search."

 

Google manipulates their searches based on agendas and this is well known. You think some vengeful person at Google wouldn't want to stick it to JT know it could impact him financially now? That's how they operate now.

I can tell there's a fair number of gullible, brainwashed people based on the "likes" to this misinformed post.  Keep drinkin the Kool-Aid 😂

Edited April 21, 2021 by BlackDiamondPar5

[Frankensteins Monster]

1 minute ago, golfortennis said:

 

The problem with that analogy though is that the only negative for the NFL was having to disclose salaries to people like Goodell.  Most of the money flows to the franchises, where it then goes through corporate taxation processes.  If it was so valuable, why did they give it up so easily?

 

BUt the Pga Tour is a different animal.  There aren't franchises to spread the money out to.  Maybe a little goes to the events themselves, but ultimately, it just piles up in the coffers.  Just like collegiate athletic departments, you have to spend a certain amount to maintain the illusion of not being for profit, so you have salaries go through the roof, massive headquarters on prime real estate, and idiotic proposals like this one.  

 

I would need to go back and read up, but I seem to recall there being something about the pension plan, though that would be affected by a change in status.  Something about how if they got sued, in the current status, the assets would be at risk, but it's not an easy thing to change status.  I could be commingling some things about it, but in no way am I disagreeing that the status needs to be removed.

 

BUt this isn't going to draw new viewers.  Why would Proctor and Gamble and other companies slash their digital advertising budgets if it worked?

In the end, the players will still have to play for them to increase viewership. Players like Slick Rick will have to perform at a higher level to reap the benefits. As of right now, he's an alternate this weekend. Not looking good for him.

[Soloman1]

13 minutes ago, Frankensteins Monster said:

I agree, booms.

 

Thanks manbun.

[Frankensteins Monster]

6 minutes ago, Soloman1 said:

 

Thanks manbun.

Words never spoken by a woman, "I really wish he had a manbun." It's the next mullet.

[Skhacker]

Isn't this how sponsorship and equipment deals already work?  The needle movers are already capitalizing on their profile.  

[the bishop]

Nicklaus is gonna walk to the first tee at Augusta next year for the ceremonial tee shot, bend over, light a fart, and pocket $40MM like a boss.

[golfortennis]

4 minutes ago, Skhacker said:

Isn't this how sponsorship and equipment deals already work?  The needle movers are already capitalizing on their profile.  

 

But that's between a company and an individual.  This the tour itself(whose members are the players), deciding 10 guys are going to split $40 million based on.....  fuzzy math essentially.  No one has a problem with a company paying Rickie Fowler a boatload of money even if he can't get in to the majors.  It's a very different thing when the tour is doing it.

[golfortennis]

4 minutes ago, the bishop said:

Nicklaus is gonna walk to the first tee at Augusta next year for the ceremonial tee shot, bend over, light a fart, and pocket $40MM like a boss.

 

"That's funny.  Nicklaus would never do something like that. Which means it's available to me."

 

-Gary Player, probably.

[Pinky5]

I definitely don't think anyone thinks these guys are underpaid. This is dumb

[MtlJeff]

9 minutes ago, Pinky5 said:

I definitely don't think anyone thinks these guys are underpaid. This is dumb

 

I don't think this is intended to benefit the players, so to speak --It's to encourage the players to be more interesting, which makes the tour more popular.

[Pepperturbo]

On 4/20/2021 at 11:16 AM, MtlJeff said:

While i think that having likable and social athletes is actually necessary to having a popular sport....Something this forced seems just as likely to backfire. 

 

They might as well just let them cut promos , have entrance music and do interviews with "mean gene" in between holes. 

 

 

Performance bonuses have not backfired in the corporate world.  But they draw a different personality. 

 

Given all the money tour guys make for lack luster and -0- performance, the tour needs to go in the opposite direction.  The problem is, tour players are NOT out there to become a GOAT or make huge bucks, they are just happy playing golf for a living. 

 

Adding big money bonuses for something that doesn't come natural to a person will not have the desired effect.  The guy that's living a good life on 200-400k per year isn't going to suddenly change his personality to what's needed to make 1M+ a year.   I've heard it said in executive meetings regarding staff issues, "you can't make a silk purse out of sows ear" regardless of money. 

 

 

Edited April 21, 2021 by Pepperturbo

[MtlJeff]

1 minute ago, Pepperturbo said:

Performance bonuses have not backfired in the corporate world.  But they draw a different personality. 

 

Given all the money tour guys make for lack luster and -0- performance, the tour needs to go in the opposite direction.  The problem is, tour players are NOT out there to become a GOAT or make huge bucks, they just happy playing golf for a living.  Adding big money bonuses for something that doesn't come natural to people will not have the desired effect.  The guy that's living a good life on 200k per year isn't going to suddenly change his personality to what's needed to make 1M+ a year.   I've heard it said in executive meetings regarding staff issues, "you can't make a silk purse out of sows ear" regardless of money. 

 

 

 

I think though (and you would likely agree?) that most performance bonuses in the corporate world are more directly tied to revenue. Like to where you can pretty much draw a direct line

 

Being popular on social media and google search scores is a bit murkier. It's really interesting that they made this public, and the behavior it might inspire. 

 

In the corporate speak, this seems like more of a "soft" metric

[JaNelson38]

17 hours ago, Soloman1 said:

 

 

The charity comes out of the proceeds from individual tournaments, not from the players or tour itself.

 

Not a penny comes from the $700 million+/year TV contract, TPC properties and licensing, etc.

 

 

It's time for the Tour to give up the fake tax-exempt status and be like all of the other professional sports. If you think 'so what?" then you're acting like for-profit entity.

 

The PGA Tour is not like other professional sports.  Its not made up of franchises who form a league.  It doesn't have competitors who are unionized...every player on the PGA Tour is an independent contractor.  Other than to play a certain amount of events to keep your membership card, there is no set rules or regulations for its competitors to play or not play - players are free to come and go as they please and set a schedule they want.  To compare it to MLB or NFL is just like apples to oranges, unless you expect every tournament to become a for-profit entity on its own - which will certainly mean that no less than a third of the current schedule would be eliminated tomorrow.

 

18 hours ago, Holy Moses said:

When you don't pay taxes, it's really easy to be charitable. Most Americans do both, but the Tour doesn't. How's that new $65 million headquarters looking? 

 

What, so you're saying if the PGA Tour ditched a tax-exempt status and made each tournament be for-profit and pay taxes just like NFL franchises, that suddenly it would be okay?  Come on.  Unless you think big tournaments like the Memorial will pitch in a few bucks to the John Deere Classic and make it solvent through revenue sharing just like the other professional franchise sports do.

 

I could care less about the "headquarters" cost.  The NFL and MLB headquarters are on Park Avenue, which isn't exactly cheap real estate.  The NBA is on 5th Avenue.   I'd be willing to bet all three of those office spaces are well over $65 million each.

Edited April 21, 2021 by JaNelson38

[SPIF]

6 hours ago, Frankensteins Monster said:

Ok, boomer.

 

You suck.  

 

 

[DFS PFD]

2 hours ago, BlackDiamondPar5 said:

I can tell there's a fair number of gullible, brainwashed people based on the "likes" to this misinformed post.  Keep drinkin the Kool-Aid 😂

 https://www.wsj.com/articles/how-google-interferes-with-its-search-algorithms-and-changes-your-results-11573823753

 

We can cite it from NYT too if that's more your news cycle. Hope this helps "inform" the misinformed. Been well documented 

[DavidCrockett]

Calling these "performance bonuses" is a stretch, considering only 1 of the 6 metrics listed on page 1 of the thread has anything to do with the core competency of playing golf.

 

The other 5 are measures of how much attention a player can draw to himself/the Tour through non-golf means.  Absent a really strong set of guardrails, that's a recipe for reality TV-type behavior being introduced into what has traditionally been a gentlemen's game. 

[BlackDiamondPar5]

1 hour ago, DFS PFD said:

 https://www.wsj.com/articles/how-google-interferes-with-its-search-algorithms-and-changes-your-results-11573823753

 

We can cite it from NYT too if that's more your news cycle. Hope this helps "inform" the misinformed. Been well documented 

Policies and procedures are different from "agenda." No auto fill for controversial key words. But we know what this guy meant by "agenda"... A forbidden topic on WRX. 

Edited April 21, 2021 by BlackDiamondPar5

[DFS PFD]

4 minutes ago, BlackDiamondPar5 said:

Policies and procedures are different from "agenda." And we know what this guy meant by "agenda"... A forbidden topic on WRX. 

You should actually read the article. But yes, we are already borderline, so we'll end it here. 

[bscinstnct]

22 minutes ago, DavidCrockett said:

Calling these "performance bonuses" is a stretch, considering only 1 of the 6 metrics listed on page 1 of the thread has anything to do with the core competency of playing golf.

 

The other 5 are measures of how much attention a player can draw to himself/the Tour through non-golf means.  Absent a really strong set of guardrails, that's a recipe for reality TV-type behavior being introduced into what has traditionally been a gentlemen's game. 

 

8MM is bank even to these guys. 
 

You’ll have players with the resources using consultants (SEO, content marketers, even professional video producers) to get them at the top of the list. 

[bscinstnct]

3 minutes ago, DFS PFD said:

You should actually read the article. But yes, we are already borderline, so we'll end it here. 

 

Alls I know is googler always correct me good when I invariably type in:

 

Chik a fil

[djmohab2]

Did the PGA Tour learn nothing from the European Super League debacle?

[bladehunter]

4 hours ago, BlackDiamondPar5 said:

I can tell there's a fair number of gullible, brainwashed people based on the "likes" to this misinformed post.  Keep drinkin the Kool-Aid 😂

I don’t know man. I think google and YouTube are sending us what they want us to read/hear.  It’s certainly not all aligning with my searches or subscriptions .  That’s all I can say on that I think. 

Edited April 21, 2021 by bladehunter

[tatertot]

10 minutes ago, bladehunter said:

I don’t know man. I think google and YouTube are sending us what they want us to read/hear.  It’s certainly not all aligning with my searches or subscriptions .  That’s all I can say on that I think. 

Google and YouTube are sending you ALOT of what people are paying them to.

[BlackDiamondPar5]

1 hour ago, DFS PFD said:

You should actually read the article. But yes, we are already borderline, so we'll end it here. 

Agreed. I've read some of the studies. I've also tested it myself which I believe is the most valuable kind of research. There are some distinct nuances that need to be taken in proper context but I can't explain those here without getting into forbidden details. But I encourage others to do the same with everything.  To bring this back to the person I originally responded to, in the context of what he was saying, I say hogwash. 

 

Also for the record this whole "needle mover" scale could be problematic.  Media views, clicks, social media following etc sadly often does not mean someone is popular because they are a good or likable person.

Edited April 21, 2021 by BlackDiamondPar5

[Titleist99]

3 hours ago, Pinky5 said:

I definitely don't think anyone thinks these guys are underpaid. This is dumb

When the top NFL quarterbacks make $30-40M per year, I'd say that the top golfer are grossly underpaid. Golf is a big time sport in the age of Covid.

[miamistomp]

11 minutes ago, Titleist99 said:

When the top NFL quarterbacks make $30-40M per year, I'd say that the top golfer are grossly underpaid. Golf is a big time sport in the age of Covid.

 The NFL player has a short shelf life and is often  busted up each season

   Golfers can play a long time with few injuries

[Pinky5]

17 minutes ago, Titleist99 said:

When the top NFL quarterbacks make $30-40M per year, I'd say that the top golfer are grossly underpaid. Golf is a big time sport in the age of Covid.

HAHA. Let me know whenever golf brings in as much money as the NFL.